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Webinar: Potential Biz Value as a Prioritization Framework by Zalando Sr PM

February 26 @ 11:30 am - 12:00 pm

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Explore the power of using potential business value as a strategic prioritization framework for product development. Uncover key insights, including understanding the crucial types of business needs that drive product initiatives, recognizing the impact of business direction on your product roadmap and KPIs, and leveraging proxy KPIs as a method to connect any initiative directly to tangible business outcomes.

Join us for a practical session packed with actionable takeaways.

Main Takeaways:

  • Types of business needs important for product initiatives.
  • Impact of business direction on product roadmap and KPIs.
  • Proxy KPIs as means of connecting any initiative to business impact.

Meet the Speaker: Svetlana Blazhnova

Svetlana, a Senior Product Manager at Zalando, is a dedicated professional driven by a relentless pursuit of excellence. Her career is a testament to her commitment to growth, both personally and professionally, with a strong desire to make a positive impact in the lives of her users.

View Speaker’s Full Profile

The content of this event is for educational purposes only and does not include any specific facts of the presenter’s current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences and do not reflect those of the company the presenter works for.

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